3 Ways Zap Upsells Will Help You Win Over More Players

1. Cross-Sell Pop-Ups Help Players Find More Competitions

Let’s start with Cross-Sells. If someone’s already entering a competition, there’s a good chance they may be interested in another one, too. 

They work by popping up to advertise another competition to the player after they’ve added tickets to a basket, but before checkout. It offers you a chance to showcase what else you may offer them. For example, if they’ve entered a car comp, you could show them a cash comp – don’t be afraid to mix it up!

These pop-ups get more eyes on other comps you offer, help boost average spend, and are a great way to push newer or slower-selling competitions. Plus, it gives players more chances to win! What’s not to love?

2. Exit Pop-Ups Give You One Last Chance Before They Leave

So many visitors will check out your comp website, and leave without entering anything at all. An exit pop-up has been designed to target precisely this – giving you another shot at sealing the deal before they go by popping up when a visitor is about to leave the page.

They’re great for offering ticket bundles, special offers, and generally reminding players what they’ll be missing out on if they walk away now. Sometimes, they just need that little extra nudge of encouragement.

And at the end of the day, even converting a few extra visitors into players each day adds up to a big difference over time.

3. Time-Delay Pop-Ups Keep Them Engaged (Without Being Annoying)

Okay, we know nobody likes a pop-up appearing the second they land on a site, so what if we told you there’s a way to delay this by just a little bit?

By appearing after someone’s spent some time on the page, things feel less pushy as you give the visitor space to look around first. Kind of like a shop assistant giving you some time to browse before approaching and asking if you’d like any help.

For many, a time-delay pop-up is that perfect sweet spot that helps you promote, while also keeping the experience more natural and enjoyable for the visitor.

Keep Players Engaged from Start to Checkout

Whether you’re looking to boost your average spend, turn visitors into active players, or simply showcase some featured comps or offers as they browse, Zap Upsell is here to help.

Our pop-ups are specifically designed with comp websites in mind, so you can keep players on-site for longer and increase ticket sales without overcomplicating things.

Because the easier you make it for players to discover comps they love, the more likely they are to come back!

Interested in learning more, or perhaps hopping aboard? Contact us today, and a member of our expert team will be with you shortly.