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This isn’t just another blog. It’s a growing bank of actionable insights, expert advice, and industry know-how designed to help your business thrive.

Whether you’re looking to master digital marketing, explore the latest web design trends, or improve your email strategy – we’ve got you covered.

5 signs people are engaging with your competitions on social media Main Thumbnail

5 signs people are engaging with your competitions on social media

Likes, comments and shares are usually what springs to mind when talking about social media engagement. But these are high-level engagement actions. That means they don’t give you a complete picture for the effectiveness of your social media. For a better understanding of how social media supports your prize competition business, as well as which … Continued

Common grammar mistakes to avoid on your competition site Main Thumbnail

Common grammar mistakes to avoid on your competition site

It might not affect how your site functions, but good grammar and spelling for your prize competition and raffle website does a lot more than you think… One of the main benefits of good grammar is better communication. For prize competitions, that means you can clearly describe the items you are raffling and express their … Continued

4 tips to grow your Instagram following for competitions Main Thumbnail

4 tips to grow your Instagram following for competitions

Instagram is a highly visual platform which can help you to build your brand image through photos and videos far more effectively than Facebook or other social media sites. Recent statistics show that more than half of Instagram users are under 34 years old, with it being the most popular among those who fall within … Continued

Facebook Recommendations: Get reviews on Facebook for your competitions Main Thumbnail

Facebook Recommendations: Get reviews on Facebook for your competitions

Reading online reviews is a major part of the decision-making process for customers. It’s common for people to spend time reading what other customers have to say about a business before committing to a purchase. As well as trusted review sites like Trustpilot and Google My Business, potential customers will frequently visit a business’s Facebook … Continued

Writing compelling prize descriptions for your competitions Main Thumbnail

Writing compelling prize descriptions for your competitions

When somebody lands on your competition page, you’ve done something right. Your ad copy, email, social media post – however they discovered your site – got them interested in your competition. Now you just need to turn this potential customer into a real one by convincing them to buy a ticket! Here’s why writing compelling … Continued

Teaser Email: Create excitement for upcoming competitions Main Thumbnail

Teaser Email: Create excitement for upcoming competitions

Want to get people curious about your new competition site? Or, if you’re an older business, you’ll want to get the contacts on your mailing list excited about upcoming competitions and their prizes. Sending out a teaser email is one of the best ways to do this. A teaser email is a marketing strategy designed … Continued

Choosing A Winner: How random is a Random Number Generator? Main Thumbnail

Choosing A Winner: How random is a Random Number Generator?

Flipping a coin, rolling a pair of dice, shuffling a deck of cards… In the past, these were popular ways to achieve an unpredictable and random result. Nowadays we have modern technology to generate random numbers for us. Software used for this function are known as Random Number Generators (or RNGs when abbreviated). Random numbers … Continued

Setting smart social media goals for your competition business Main Thumbnail

Setting smart social media goals for your competition business

It’s the start of a new year. You’re determined to get your new competition business up and running. Or performing better than ever before if you’re managing an existing organisation. If this is the year you’ve decided to focus on your social media marketing strategy and setting smart social media goals for your competition business, … Continued

Traffic Spikes: Prepare your competition site for high website traffic Main Thumbnail

Traffic Spikes: Prepare your competition site for high website traffic

Usually increased traffic on a website is what every business wants and looks for. The more visitors your site attracts, the more opportunities you have to convince people to enter your competitions. This can lead to an improved conversion rate – meaning better earnings and higher rankings on search engines. But what about the times … Continued

RMG License: Getting pre-approved facebook ads for competitions Main Thumbnail

RMG License: Getting pre-approved facebook ads for competitions

For many competition businesses, Facebook and Facebook Ads is an important part of creating awareness for competitions and generating revenue. So finding out that your ads have been banned and your account suspended can be stressful. Not to mention the hassle of reaching a real person on the Facebook customer service team! But it doesn’t … Continued