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Zappy World Book Day

World Book Day is a charity event, first launched in the UK and Ireland in 1997. Its mission is to encourage children and young people to read for pleasure by working with authors, publishers, bookshops and libraries. In celebration of World Book Day, each member of Team Zap was invited to share a book recommendation.

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  • Blogging

Writing Blog Posts Your Customers Care About

So, you’ve perfected your website. Everything is running smoothly and now it’s time to start adding that blog. You were told that blogs were a must-have these days for websites. But when it comes to putting pen to paper (or fingers to keyboard), it’s often hard to know where to start. What topics do you include? Which ones should you avoid? How do you know the blog post you are writing is something your customers will care about?

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  • Blogging

4 Posts that Can Set Your Marketing on a New Course

We all know starting a business is hard, especially when you don’t prepare for the hardships that come with it, and I’m glad I’ve learned the hard way so early on. Social Media Planning and Strategy Some folks call them social media gurus, but I bet some of them have never been on a campaign … Read Post