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What Makes A Perfect Website?

Modern technology means that we have access to countless tools and resources which shows us how to make a website. Often quickly and at low cost, with no need for much technical knowledge. But these tools don’t tell us how to make a reliable or professional-looking website. Or how to build a website which makes … Read Post

  • Web Design
  • Website Ideas

How To Write The Perfect Website Brief

If you’re reading this post, it’s likely that you’ve been asked to produce a brief for a new website or a redesign of your old one. Writing the perfect website brief is a necessary step towards building a great website. And it’s your opportunity to tell the web designers exactly what you want from your new … Read Post

  • Web Design

Choosing A Colour Scheme For Your Website And Brand

Don’t underestimate the importance of colour for your website’s design and brand! When people land on your website, visual appearance and colour will form a major part of their initial decision-making. Research shows that 62 – 90% of snap purchase decisions are based on colour alone. Colour also increases brand recognition by up to 80% … Read Post

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Zappy Christmas: 12 Days of Website Advice

On the first day of Christmas, Team Zap’s advice to me: A site that offers scalability.   On the second day of Christmas Team Zap’s advice to me: Choose a good domain name, And a site that offers scalability.   On the third day of Christmas Team Zap’s advice to me: Make it search engine … Read Post

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  • Web Design

Zappy Halloween: The 7 Deadly Sins of Web Design

With Halloween just around the corner, we thought we’d release something a little spookier than our usual content. Here are the Seven Deadly Sins of Web Design…   No Responsive Design A responsive design automatically scales a website so that its content and other elements matches the screen size it is being viewed on. This … Read Post

  • Web Design

Your website is worth at least £26,500… and here’s why!

Got a website? Does it generate business? Is it working like an employee? Here’s the deal. If your website isn’t making you money or serving its purpose, it’s time to change things. You’ve either spent money developing a site for your business and it’s not working the way you want, or you have used one … Read Post