Northern Competitions

Traffic spikes can be tricky for your website. But, there are lots of ways to handle them.

All businesses appreciate a bit of attention here and there. Without customers, there’s no business, so site traffic can only be a good thing, right? 

The problem comes when this attention is inconsistent. Whether you experience long periods of little to no attention, or the other way around: when, suddenly, you get so much attention, your site can’t cope. 

A traffic spike can happen to the best of us, so let’s unpack what to do if it happens to you.